Hi! I have opened my new stable with indoor arena near the pa/ohio line a few months ago...so far I have 1 boarder,I really would like to fill my barn..any suggestios from people that board what attracted you to your barn and how did you find it? Thanks!!
Hi, what some of the stables around here do is they host a neighborhood "play day." Especially if they have a nice arena. It can be something simple and fun with games like barrel racing, phone book race etc. Prizes don't have to be fancy, you could probably find cute medals/ribbons on Oriental Trading.com. If it's still cold out maybe make it a chili cook off or some sort of hot food potluck as well? Just make sure you get releases signed for non boarders...it usually isn't that hard most horse people are more than willing to sign a release of liability. Also check with your insurance for particulars.
Basically it lets everyone know you are there, and gets your place seen. Even if it's people who are there for the play day and not looking to board...if your place is nice then you have "word of mouth" value because people out there have seen the place and know what it's like. And, I've also seen people who aren't looking to board move simply because a facility was nicer, than where they are at or has something to offer they aren't currently getting.
Make sure you have a decent web site. It doesn't have to be anything fancy, but the basics with some photos would be more than enough.
I say this as someone who found their current place online. My trainer had everything laid out on her (5 page) web site and it answered about 90% of my questions right off the bat. Funny, but she talks about all these other barns in the area and I'm floored, because I didn't even come across so much as a name when I went hunting online.