Artists - please help! - The Horse Forum
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post #1 of 12 Old 01-22-2014, 07:36 AM Thread Starter
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Artists - please help!

I am starting to create pieces of artwork to sell online, but as this is my first time doing this I need a little help.

- Is it best to sell the original or prints?
- If I sell prints, how do I go about getting prints of my art?
- How much will it cost? (I'm from the UK)
- How do I put a price on my art? - I'm no where near a professional yet lol I can post a photo of the one I'm doing when I've finished.
Any help will be much appreciated!
Thank you!

Last edited by SouthernTrails; 01-22-2014 at 07:52 AM.
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post #2 of 12 Old 01-22-2014, 08:03 AM Thread Starter
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One example of my level of art..
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post #3 of 12 Old 01-22-2014, 08:09 AM
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Nice Pic, no idea of how much to sell for, but we have several Artists on the Horse Forum that will most likely see your Thread soon and may be able to offer advice.

Ebay is one place to sell things, there may be some free websites offered in the UK, hopefully someone will know of one.

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post #4 of 12 Old 01-22-2014, 08:16 AM Thread Starter
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Thank you. Ebay is the only place I have actually thought of. Hopefully someone can help me out with prices.
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post #5 of 12 Old 01-22-2014, 08:58 AM
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I can't really help you with your questions, but your work is beautiful!!

The sensitivity of the internet baffles me.
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post #6 of 12 Old 01-22-2014, 10:36 AM Thread Starter
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Thank you :) its one of my favourites!
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post #7 of 12 Old 01-22-2014, 03:10 PM
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the prices folks charge are all over the map. it just depends on what you expect for your time. most beginners don't charge as much as those that have been selling for some time. but, it's always more important to build a market.
think about how much time a piece of work takes, from sketching to finishing. How much should you pay yourself? Artists tend to really underpay themselves, but there is a lot of competition, so you almost have to.

Etsy is one place people sell their work at. Again, there is a LOT of competition, but you just have to dive in.

Also, the price you charge will vary with the size of the drawing or painting, and paintings usually cost more than drawings, since they usually take more time.

if you are going to do portraits by commission, you could post more examples of your work here, and post the reference photo you worked from so that people can see how accurate you can be, and /or, how you might adapt a photo to an even better work of art, by removing things, or moving lines or whatever to make the portrait cleaner.
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post #8 of 12 Old 01-22-2014, 05:12 PM Thread Starter
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Thank you for your help. I know prices vary and I wasn't going to put mine at a lot but I have no idea where to start. So many questions I keep asking myself.. How low do you go when just starting? 40? 60? more? less? If I sold one of my best original artwork for less that 40 I don't think I'd be happy.

And I don't know if it's best to sell the original or prints. I know it lowers the price if it's a print though.

I have already started commission work, and was charging between 30 - 50 depending on size. People were happy to pay those prices. I have stopped at the moment though as I'm 8 months pregnant and don't need the stress of having a time limit. I am going to start again soon though when I've settled with baby :)
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post #9 of 12 Old 01-22-2014, 05:15 PM
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Etsy is a wonderful place.
WhyAHorseOfCourse is another extremely talented artist on the site and I do know that she sells her artwork. Perhaps she would be willing to lend you some advice. (I hope it was alright that I mentioned her username here to guide you.)
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post #10 of 12 Old 01-27-2014, 06:02 AM
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I have been doing commissioned pieces and occasionally selling original works and prints for about 7 years now.
What I found is what Tiny has described above - start lower with your prices, build your name up and then start to increase the price.
I go by 'supply and demand' - if you have a huge waiting list then you need to increase your prices. If no one is interested then you need to lower your prices until you get some interest and start getting some word of mouth advertising.
Initially I had to do a lot of advertising, I paid for magazine adverts, got a lot of business cards and flyers made up, etc. It took a good few years before I built up a steady stream of work.
Now, I barely advertise other than occasionally sponsoring an event of donating a piece of work for an auction for charity. Everything else is word of mouth. I have just had 8 months off art to study, have just started up again and my waiting list is now at 12 with 5+ enquiries sitting in my inbox. It keeps me very busy, and as of Feb 1 my prices will go up again as I cannot keep up with the demand at present.

Regarding prints, they are good if you have interest from others in a portrait. I have had some made - you need to do them professionally, taking a photo and getting it printed doesn't cut it. I go to my local photograph printers, and he has a camera designed especially to take photos of artwork for prints, it is essentially a scanner without having to touch the portrait itself.
This process is reasonably expensive, then you have to factor the cost of the prints as well which are not cheap, depending on what size you are doing.
When doing prints, you can't do them of other people's horses unless you have permission to sell them, and the golden rule, NEVER advertise or print/sell any work that you have based from a reference photo of which you do not have the photographer's permission, in writing. This is very important!

Selling prints/original works (non-commission) is very difficult, people have to like the work enough to hang it in their house, and when its not their own animal or a very famous animal which they have an attachment to, then they are not interested unless you work is of amazing brilliance and very original.
The only prints which I have had success in marketing and selling was a portrait I did of champion Australian racehorse, Black Caviar. I could have sold the original 10 times over, and went crazy with selling prints. Pick your subject ;)

~Horse & Hound Artistry~.

Website: www.horseandhoundartistry.com
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