04-26-2011, 03:12 PM
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Truthfully, it strikes me as a gimmick as well. A horse will only lift his shoulders, collect, and re-balance with pressure from that if that is what he's already been taught to do. Most other horses won't respond to it at all until they are taught. I think it could probably be a decent tool to keep a hard handed person from yanking on the horse's mouth but it still doesn't teach them to be soft, it just prevents their yanks from getting to the bit.
I have used something similar when riding bridleless but I honestly don't see a reason to spend that much on something that is really nothing more than a length of rope that you could make yourself for less than $5.