Never heard of the brand, and yeah the saddle kinda looks strange... I think its bc the seat is two toned but the rest is a lighter brown leather. I don't think I would buy it for that much. Maybe 200 but id look around more :)
That looks like very poor quality leather to me. Leather like that is most often seen on saddles that are made in India or some Asian country on a cardboard tree. Unfortunately, I don't know anything about the brand itself, but I wouldn't buy that saddle.
Just looking at the ad for it, it says it has an 8 inch gullet. Do you really need one that wide? Most FQHB saddles have a 7 or 7 1/2 inch gullet and that fits most standard sized stock horses.