I moved to this region about seven years ago. (I don't own a horse and never have.) In the place I lived before, near some fairly large cities, horses generally sold for around $5000. Not that I was looking to buy, but I still liked reading the ads and do so even now.
Where I moved to is much more agricultural with farms surrounding the towns. Lots of crops and livestock. Lots of horses.
Not long after moving I had a dream where I was with some woman and the subject of horses came up. She said, "Oh, horses aren't worth anything here." What's so strange about that dream was that I've found it to be true!
Even though plenty of people around here have horses, and most look healthy and well cared for, there are not a lot of horse-related businesses here. The few independent tack shops that used to be here have all folded. Horses themselves are usually offered for as low as $300-$500- and these are quality horses. Occasionally I'll see an ad for one selling for a few thousand, but these are usually the high-end show quality animals or fancy unusual breeds. I could easily afford the purchase price of a horse here, but boarding and upkeep are a different story.
I also cannot sell my handcrafted horses here worth a darn. In my old area there was a lot of interest and I sold quite a few. Here they're nothing.
A customer in my store a couple of weeks ago told me she used to breed horses, but "they just don't do good here". Hmm, sounds a lot like that dream I had!
I'm puzzled. It's not that people here don't have the money, it's more like there just is a lack of interest in horses even though they are everywhere. Yet, so are dogs, and there is always plenty of interest in dogs and too many doggy businesses to count!
Okay, off to work...