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Sales Videos...

2K views 11 replies 6 participants last post by  Speed Racer 
#1 ·
So, over the last few months I have watched numerous sales videos while trying to find my new BFF. I came across an ad on Craigslist for this:

Small jr hunter prospect. He is a chestnut with a big bold blaze that demands attention. He is very easy to ride, and goes in a rubber snaffle. No gimmicks or training devices needed. He is very smooth, loves to work, and is fancy to boot. Has been trail ridden, used in a lesson program, and is ready to begin his show career. He is an ideal mount for a kid looking to progress and finish their own, or for a trainer who's client is looking to make up their own small jr hunter. Price is so low, due to winter coming and us leaving for FL. However if he shows price will more than double. He is husband safe, as well as great grandma safe. $1500

The rider in the video is cranking on the horse's mouth so badly, I'm surprised the poor horse didn't refuse a fence or just dump them!! The video certainly doesn't make me think this is a horse that is slow enough for Grandma!! Why are some people so "off" when marketing a horse?!?!?!

 
#2 ·
I really wanted to rip that rider off that horse, seeing her yank on his month made me want to cry. Teaching him to break infront of the jumps--tisk-tisk.

Anyways, I wouldnt pay for $1500 for him, one because the owners arent being 100% truthful (also meaning I would get a very good vet check) and two because he is going to need work. I would perfer $1000 for him.

I have never lied when selling a horse, not once, there is no reason to! There will be a good rider out there for any horse, so I dont see the point in lying. Anyways... "/
 
#4 ·
very cute horse ! terrible rider though ! i wonder how he'd go with out someone flopping on his back & yanking his face ?
 
#5 ·
The horse doesn't look slow, but who would want that in a jumper anyway?

He's definitely a saint though, for putting up with the cranking on his mouth, her cueing him ahead, and her hideous form over jumps.

You also don't know with a better rider, what he's capable of doing. I bet he'd smooth out and look extremely graceful, if given the chance.

What he's demonstrating to me in this video, is that he has a lovely temperament and is willing to put up with a LOT from his rider. That right there DOES make him a good child's horse.
 
#6 ·
I must be missing something.
Is that the best rider for that horse for a sales video? Noper! For sure not.
But the rider is not being horribly cruel like some people are implying.

The ad does say prospect. So the horse is made.

I think Grandma safe means the horse is in general quiet and does not spook.

I consider my gelding to be grandma safe. He is the type that is EXTRA good when a young child or beginner is on him. I swear he moves his body so the rider stays centered on top of him.

That does not mean he does not get strong at times when jumping. But I do not expect Grandma to be jumping a course. And if she did I would expect she would know how to deal with it.
 
#7 ·
Always, I don't think the rider's being cruel, either. She's just not the right rider to show the horse to his best advantage.

Her flopping about and pulling on his mouth does tell me that he obviously has a good personality, because a more high strung or less tolerant horse would have dumped her.

I think he's worth $1,500 just on personality alone!
 
#9 ·
I agree with everyone, the horse is a saint! When I said "off" on marketing, I guess I was referring to people's lack of holistic marketing skills, if that makes sense. If you're going to advertise with a video, why wouldn't you make a video that highlights his best qualities and show exactly what you're claiming in the ad? That video (mainly because of the horrible distracting rider) does NOTHING to boost interest.
 
#10 ·
That seems to be the norm of most online horse ads though.

It is far more rare to see one with good photos that actually show the horse than it is to find ads with a nose shot and some crooked angle that you can not tell if the horse has totally messed up conformation or the photo is making it look weird.

My favorite was one the other day that the ad talked about the horses great conformation and the only photo included was just the head of the horse as it peered over a solid wall. Um, gee, thanks, what a useless photo.
 
#11 ·
I went to see a Paint mare about a week ago that had an ad describing her as the greatest, most versatile horse that ever existed. When I arrived, and realized it was a sales barn, I flat out asked the husband (who seemed to actually spend the most time with the horses) what he thought of the mare's ability to transition to a hunter. His response was "she's a dumb trail horse, it'll never happen" The wife looked at him as though he was taking his last breath!! LOL! I've looked at so many horses, I'm just constantly amazed by the number of people who say all sorts of things that don't describe the horse. Why waste everyone's time??? Know what your horse's best qualities are, market them as such, and do things in front of buyers that show off those qualities. Maybe I just don't get people?!
 
#12 ·
Luv, why do people misrepresent horses? So they can SELL them.

If I told you I had a cranky, opinionated, SOB of a horse who couldn't jump over a clod of dirt and was a dirty stopper to boot, would you buy him? Of course not!

So these people make up some frothy sounding ad, and hope you're too stupid to know the difference.

How many times have we seen people with horses they never should have bought? I've lost count.

There are plenty of decent, honest sellers out there, but you have to be smart, know what you're looking for, and not be given a bum's rush into buying an animal that isn't right for you.

Too many people just adore the idea of owning a horse, and realize far too late that they've bought a pig in a poke.
 
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