What needs to be offered from a horse business?

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What needs to be offered from a horse business?

This is a discussion on What needs to be offered from a horse business? within the Horse Talk forums, part of the Keeping and Caring for Horses category

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    12-31-2006, 10:44 PM
What needs to be offered from a horse business?

These days there are horse businesses everywhere: showing, breeding, trailriding, ect. The stallion adds in the magazines all look the same anymore. What should be done to stand out, Does anyone have any neat ideas??
I am holding a customer survey on my website and would love you to come fill it out or respond to this post...
Thanks and have a great day
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    01-01-2007, 08:09 AM
Experience is still absolute key. Second is how successful you've been with your experience, in my opinion.
    01-01-2007, 01:34 PM
By experience you mean everything right? From breeding, to picking prospects, to showing , to sales....

I agree I think these days most horse businesses are just jumping into it, I think that instead of running out and buying a stallion and a few mares and hiring a trainer. I think some time should be spent researching bloodlines and making your foals stand out among the rest....

Thanks for the responce!
    01-02-2007, 10:28 AM
Yes, I mean hands on experience from all aspects. Know horses, how to handle them, raising them, breeding, successful showing, branching and networking, researching, ect.

The most respected man I have ever met grew up on a farm and was given a quarter horse to raise. He began very small and now owns World Champions, World Champion Reserves, AQHA Champions, ect. His success is based on experience and passion.
    01-02-2007, 02:57 PM
As Kristy said, experience is key. Dedication is also very important. The man she mentioned had a passion for horses and to constantly grow and improve. Clients want to know your in it for the long haul, and have years of varied experience behind you. I can train Walkers, Quarter Horses, Thoroughbreds, Mustangs, PMU babies, Paints, etc. Each one breaks the same, but I've done experience with ALL of them. I've seen kids that claim to be accomplished trainers, and have literally.. LITERALLY.. only ever trained two horses, and only handled about 6 horses, all of which were already accomplished leads. Another benefit to putting your hands on as many horses as possible, is EVERY horse is different. Each has their own fun set of surprises in store for you.. the bucks, bites, spooks, kicks, etc.. that's all experience. If you have only handled a few, or a lot of the same (like push button show horses) you wont be ready for the "surprise" some horses will throw you.

As for ads and whatnot.. try something different that would catch someone's eye. And when trying to keep clientèle, don't get a "God-Mode" complex. I've seen many trainers that inadvertantly put their clients down by saying things like "If I had that horse, I would have NEVER let that happen" (referring to someone letting a horse get a certain vice) Having positive references helps as well.

I hope that makes sense o_o I sort of trailed off in that first paragraph. Blah... I slept in too late tonight ;;
    01-11-2007, 10:24 PM
It made perfect sense!! Thanks so much..

I hate to say it but anymore people are very unproffesional when dealing with sales of horses. I am looking at buying a stallion and its so very hard to find a picture of a stallion that is current. I was going to set up a date to come look at a stud and the women told me that it would probably startle me to see him because he looks nothing like the picture. I say BE REAL so someone can actually see what the horse looks like or at least state that the picture is almost 8 years old Long distance purchases are hard and tips to buying one far away? I have requested pictures, videos, and vices, if the horse has ever been hurt, pictures of babies, pictures of dam and sire.... I don't know what else to do???
    01-11-2007, 11:18 PM
Moved from Off Topic to General, since this is about horses :) *hugs*

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