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Horse ad Review.

2K views 19 replies 8 participants last post by  EmilyJoy 
#1 ·
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#2 ·
The thing that concerns me is that your ad makes it look as if you're lying about her condition. You say one of the reasons you're selling is because she's getting 'stiff' and then you go onto emphasize that she is not a 'broken down horse' or 'bag of bones' which can be a bit misleading.

The pictures you have are okay, but they seem a bit off to me? Carrying her head at her knees and bending awkwardly in a couple of them. And maybe include some good conformation shots. I have to say the angle of the second picture on the Craigslist ad makes her look downright silly

Remember, with an initial ad you don't have to disclose everything, people assume you don't, so by disclosing all of her vices can lead people to assume there is MORE wrong with her. I don't mean to lie, but try to emphasize her strong points.

Also, is she a strictly Western horse? Does she go English? Does she have any accomplishments?
 
#3 ·
Yeah I can see your point of view about her having a hidden problem...Do you think I should include that or not? As in she is getting a little stiff, but she's great once you warm her up...So how do I post it in a way that makes her look good?
 
#14 ·
I second cutting back on the photos. The B&W photos are very pretty and artistic, but are not very good for judging a horse's quality.

I'd add a good side conformation shot where she's lined up square on hard, level ground, keep 1-2 of the good 'action shots', and limit the artistic photos to just one.
 
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#6 ·
There is where I disagree with Dreamcatcher. I don't think you should go with the bare minimum, when I look at an ad I want to see some actual information, get a decent feel for the horse BEFORE I contact for more specific information. Maybe give a quick summary at the top for people to skim before they read on, but I wouldn't actually cut things out.
 
#10 ·
I got a guy wanting to look at her possibly Saturday...So hopefully????:D I put an ad in the local farmers newspaper and that's where I took it he saw her at... I've never advertized before so this is a first for me.
 
#11 ·
It's a pain trying to sell anything, but most especially selling horses is TOUGH these days. Just remember, you gotta get through the "No's" to get to the "Yes" that will take her home. This guy may or may not be a hoof kicker but be polite and treat him like a millionaire, you never know, he might just have a friend who is one.
 
#12 ·
Believe it or not, I've had more luck posting a classified in our local Farm and Dairy than posting a sale ad online. I sold a Paint x Clydesdale in less than a week after the ad in the paper ran, though it took me three months to sell my miniature colt online. Check your local TSC/feed store for any farm/livestock newpapers you can place an ad in.
 
#13 ·
Selling a been there got the Tshirt riding horse is not the same as selling a youngster
I want to know as much as possible when I look at an ad. like this - including a link to a video if you have one, it costs nothing to put one on a Youtube channel
I would get rid of the 'learner' bit, she's 16 so I'd expect her to know pretty much all she needs now
You could say that she 'enjoys Trail riding' or 'is a pleasure to trail ride'
Does she do that alone or in company? Some people need to ride alone
'Happy to go at a slow walk but will willingly pick up the speed if asked'
'Rarely spooks and good in traffic - does this mean ALL traffic or just cars etc? You might want to clarify that.
Is she always calm? Easy to catch?
Does she warrant the 3 score? You're biggest market for her is going to be someone looking for a beginner horse
The pics show she is western trained - I wouldn't mention the English at all as you've never tried her so cant guarantee she would.
'Selling only due to lack of space and the need to spend more time with my young horses
Hope you can find her a good home, she looks really nice
 
#15 ·
Thank-you! Great Ideas! I'll mess around with the ad when I get a chance. I did post a ad in the newspaper and like right away got this guy that wants to look at her... I've had a couple of other people. but who knows where they ended up!:)
 
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