How to Better Sell this Mare
   

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How to Better Sell this Mare

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  • WHERE TO SELL A TB BROODMARE
  • How to sell a broodmare

 
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    01-07-2008, 09:15 AM
  #1
Foal
How to Better Sell this Mare

I am having a very difficult time selling this mare. She is posted on craigslist.com as well as many classified websites. Colorado is not terribly interested in racing bloodlines. I would love any input anyone has. Here is her ad:

Lovely big (16.1) bay TB mare. No longer sound to be shown and jumped but would make a great broodmare and can still be ridden at a walk and possibly trot. Loves trail rides and very very calm and sweet. Bought her in Kentucky as a 4 year old off the track. Many proven siblings and well bred. Out of La Mama Mia (a Lawmaker mare) and sired by Lost Code (Arts and Letters, Codex...) Great with other horses or alone. Loves the pasture life, not a stall kind of girl. Very very smart. Does tricks (yes or no questions, shakes, gives hugs and kisses etc...) Schooled at 4 feet during her high point. Unsoundness is possibly due to arthritis but does not affect her unless being ridden hard. Does need a slightly experienced and quiet rider. Would be willing to trade for a young (2-6) sport horse type mare/ filly (QH, Paint, TB, Warmblood) Please let me know if you are interested. Would really like to find a new a good home for her. This is a one of a kind mare.

Her pic is not wanting to upload. But any advice would still be appreciated.
     
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    01-07-2008, 12:11 PM
  #2
Foal
Try posting on sites such as equinehits.com. I usually sell my horses within a week on that site (granted I'm in an area with a larger horse industry than Colorado, but still)

Secondly, you should only mention positive things in your add. I'm not saying you should not tell prospective buyers about the horses vices, but save that for later. People will brush by an add that mentions a horses vices. People will at least respond to that ad, and are more willing to look past a vice at that point. First impressions are everything.
     
    01-08-2008, 06:18 PM
  #3
Yearling
I disagree with only sharing positives in the add. As a possible purchser in the past, I have always wanted all of the essential information there. Why waste my time or the sellers time with a phone call; hem and haw about tid bits, just to find out no, I cannot barrel race the awesome bred mare...

I think you have done well to share those important factors.

I would add in her age and your asking price. I know some people don't like to put price, but I generally don't waste my time adding a horse to my list (unless I REALLY like it) if there is no price listed. I often think the horse will be out of my price range if they do not list it.

Since your picture won't load ( I have had simliar trouble in the last couple of days on this site), it is hard to give advice on that, BUT since she is being sold primarily as a broodmare prospect and not a riding horse - attach pictures showing her conformation to her add rather than riding pictures.

Is she a potential walk/trot beginner lesson horse? If so, maybe add that. Otherwise you seem to have represented her as a broodmare well.

Also, I never look at ads without pictures, so it is probably worth it to pay for the picture ad.

Have you tried:
Equine.com (picture ad)
Horsetopia
Dreamhorse.com

With the current horse market, she may be a hard sell, so be sure to get her priced just right (not low enough for kill buyers, but low enough to make up for her only being a broodmare prospect/companion horse. She sounds like a sweetie with all the tricks and such - good luck :)
     
    01-08-2008, 09:30 PM
  #4
Foal
I totally have to agree with adding your asking price. People who don't add an asking price drive me crazy. When I search for horses who are under $6000, I want horses that are under $6000, not $200 000 horses that just don't have a price listed. When I search horses over $10 000, I don't want to miss out on horses in that price range because they are listed as $0 or $1 and don't show up in the search. I always just pass over ads with no price. I don't like playing that game. I also typically pass by ad's that indicate that the price is firm, not negotiable. I am more likely to respond to a photo add, but I won't not consider a horse just because it has no photo. Generally most people won't even look at horses without photo's because if the owner can't take the effort to put a picture on the add, they might not take the effort to properly care for the horse.

I like to know the horses quirks as well, but generally if I see soundness and problem in the same sentence, I close the add right then and there, because if the person tells you that much about the horses quirks right off the bat, I can only imagine what they aren't telling me...... Obviously not all people play games like that, but the people that do make it really hard to sell a horse completely honestly. I'm constantly buying and selling race horses for clients, so I'm fine tuned to assume the worst about a horse until proven differently. Its a guilty til proven innocent policy, but my clients rarely end up with a problem horse
     
    01-09-2008, 02:03 PM
  #5
Yearling
Add the asking price.
Make sure you are careful who you sell her too. I would get references if possible.
     
    01-17-2008, 05:57 AM
  #6
Foal
Hi :)

You need a good conformation pic, like is said above. Standing square, side on and so you can see ALL of her (can't stand those adds were half the horses legs are missing). If you do a second, pretty head shot, if she doesn't have a great head, (have to be honest with yourself here) a shot of her moving is always good.
I'm always turned off by adds that seem to contradict themselves. Don't say she's so sweet and quiet and beautiful... but she's needs an experienced handler!?!? Anyone that is buying her to breed her will be able to handle her; insted just say not for absolute beginner. You will be able to weed out people you think don't know what they are doing.
Say how big she is, that is a must for me.
How old, also a must!
AND price! Ask for a higher price than what you were going to ask and say ONO (or nearest offer).
Give an email address, people prefure to email because they can find out more while also, distancing themselves from being suckered in, which works for you too because it's easier to be business-like through email.
Hope some of that helps/makes sense
     
    01-17-2008, 09:38 AM
  #7
Foal
Please always add good points and bad points!! As a buyer I need to know this and don't want to wait for emails or phone calls, to figure out the mare is not able to provide the physical aspect I am looking for.

I may get ripped her also, but if she not 100% sound, and your having trouble buying her have you thought of doing a free lease or giving her away? If she was a old racing horse, the time putting into her legs and hoofs can be time consuming.

There are racing homes out there as well.
Just a thought!
     
    01-17-2008, 09:43 AM
  #8
Foal
Quote:
Originally Posted by AKPaintLover
I disagree with only sharing positives in the add. As a possible purchser in the past, I have always wanted all of the essential information there. Why waste my time or the sellers time with a phone call; hem and haw about tid bits, just to find out no, I cannot barrel race the awesome bred mare...

I think you have done well to share those important factors.

I would add in her age and your asking price. I know some people don't like to put price, but I generally don't waste my time adding a horse to my list (unless I REALLY like it) if there is no price listed. I often think the horse will be out of my price range if they do not list it.

Since your picture won't load ( I have had simliar trouble in the last couple of days on this site), it is hard to give advice on that, BUT since she is being sold primarily as a broodmare prospect and not a riding horse - attach pictures showing her conformation to her add rather than riding pictures.

Is she a potential walk/trot beginner lesson horse? If so, maybe add that. Otherwise you seem to have represented her as a broodmare well.

Also, I never look at ads without pictures, so it is probably worth it to pay for the picture ad.

Have you tried:
Equine.com (picture ad)
Horsetopia
Dreamhorse.com

With the current horse market, she may be a hard sell, so be sure to get her priced just right (not low enough for kill buyers, but low enough to make up for her only being a broodmare prospect/companion horse. She sounds like a sweetie with all the tricks and such - good luck :)

I agree
     

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