Join Date: Jun 2010
Location: On my horse's back! Obviously!
I feel that a horse ad needs to have stuff that makes you want the horse, but will tell people about their quarks etc.
There should ALWAYS be:
-Breed (if registered, the registration #, if not registered, SAY SO!)
-Height (I don't want to fall in love with a horse that I think is 16hh only to find out its a 14.2hh pony, because, yes, pictures can be deceiving)
-Pictures and/or a video (If you don't want to spend money on pics or vid, always say e-mail for pictures and vid. or go to youtube to find the vid that includes pics)
-Age (because how long will I be able to do 3'6" hunters with a 20yr old?)
*My examples will be of english or jumpers, because that is my discipline*
I want to know what the horse excels in, and I want it to be truthful. I don't want to hear, "fantastic jumper! Jumps anything!" only to find out that "anything" means anything below 2'. I want people to tell me if the horse has any feet issues. I don't want to hear "wears shoes". I want to hear "requires special shoeing, only contact me if that isn't an issue". I also want to know if they will tolerate being washed, floated, tied, etc etc etc. When people say UTD on everything, they had better mean EVERYTHING! Everything includes shots, teeth floated, worming, even shoeing in some cases.
As far as price, I agree with ptvintage. I HATE "make me an offer" ads that don't give you a basic price. I don't want to insult somebody by offering $1500 for a horse that they think is worth $5000. I also hate it when people say their horse is worth more than it actually is! If you aren't getting offers above $2,000, or people are telling you your horse isn't worth $2000+, then don't sell it for $3500! Finally, as far as pictures go, confirmation shots are convenient, as well as pics of the horse being ridden in its discipline.
Oh, one more thing. The BEST way to contact you! I hate it when people say "email me for more info" and then they don't get back to you for 2 weeks. If the best way to get a hold of you is through the phone, include your phone number. If you're not comfortable including your phone number, say email me for phone number, and MAKE SURE to CHECK YOUR EMAIL!!! Also include the days of the week/ hours that are best to reach you.
Sorry this is so long... hope it helps though.