If you want to advertise I'd suggest putting more then black and white and double registered. You didn't even include contact info. Tell us what he has done, what kind of foals he throws, his disposition, etc. Also, photos are worth a thousand words and in this day in age there should ALWAYS be a pic included (and I'm not talking the kind with him cover in mud, in his winter woolys from an off angle).
You need to tell us why, besides having two testicles, he is breeding worth.
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